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There are as much companies out there saying ‘we’re the very best SEO agency in the world’ as you can find SEO agencies on earth! How will you know which one is truly the best qualified and suited to your needs with many of these claims out on the web?

As with all things available world, what your organization needs will probably be different from what another one will need. It can even vary between competitors in exactly the same industry. Your first task for selecting a great SEO agency is to look at yourself.

Looking at your company to determine your SEO needs

Your first task is to think about what it really is you want to accomplish with your SEO campaign. If you don’t have a clear goal, with measurable successes, your campaign is more prone to fail. This responsibility is on you, not who you hire, so be sure that you are prepared to hire on an SEO company before you do so.

atlanta seo company would be to think beyond just those three words – search engine optimisation. Yes, you wish to bring more visitors to your website by getting a higher search rank, but how will this happen? Does the company you are looking at offer other services such as social media consultation, link building, design and copywriting? Having a company on hand that may handle all this eases your needs to possess to go searching for web related companies over and over again.

Speak to your business associates

OK, you know what you want to do with your website and you also know what services you want to have provided to you. Now you should start getting real data and information from individuals who really matter: your business contacts.

If you know whoever has already hired an SEO agency, and gotten great results, you should talk to them and find out what worked, what didn’t and any challenges they faced. This first hand data is more important than any claim you’ll find randomly online.

Get examples of past success

Once you have found an excellent SEO agency you should get a quote from their website and see what they have actually accomplished. A portfolio of past clients, who you can contact if you wish, may be the most effective thing that any reputable SEO firm must offer you.

The last point I would like to bring up is to be wary of outrageous claims made at any stage of the process such as:

“We guarantee a number one ranking” – that is impossible to guarantee, regardless of how good an SEO agency it really is.
“We won’t alter your website” – then how will they improve SEO? This claim is too good to be true and likely only involves some link building of questionable intent.
“We’ll submit your website to hundreds of search engines.” Who cares? Everyone uses Google anyway! Being put on a few core directories is important, but hundreds? You’re just creating spam.